Quote:
Originally Posted by MtillingVolvo
In theory we all have the same margins available... its a case of how much of it we are willing to give off straight away/advertise and how much the dealer will make you "work for it".......I prefer trying to be up front and not get into a back and forth as its the way I'd want to be dealt with
Kind Regards
Marc
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I remember when I went to the showroom to get some figures for a XC60 (my current vehicle). After sitting down we started to 'play the game', doing all the maths he said that will be £XXXXX, the full list price. I knew full well that 20% discounts were easily achieved at the time but he never mentioned it. After some toing and froing I dropped the discounts into the conversation. He simply said "if you don't ask you don't get". I firmly believe if I had been daft enough to pay full list he would of happily taken it.
Funny thing is I had never seen this guy at the showroom before, and the next time I went to place my order he had left.