Quote:
Originally Posted by Clan
polestar have been volvos motorsport partners for the last 20 years and volvo bought them out!
I don't suppose you know about the Polestar super cars that are out now either ?
It is pretty clear by the above comments that people have a lot of research to do here.
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Historical overview of Polestar....
1996: Flash Engineering was founded in Sweden to race the Volvo Touring Cars in the Swedish Touring Car Championship (STCC). The first car was the Volvo 850 Super Touring, build by Tom Walkinshaw Racing (TWR)
If you then Google that guy...
Tom Walkinshaw Racing (TWR) was a motor racing team and engineering firm founded in 1976, in Kidlington, near Oxford, England by touring car racer Tom Walkinshaw.
The company initially handled privateer work before entering works touring car racers for manufacturers such as Mazda and Rover. However, TWR became most closely associated with Jaguar, a relationship which started in 1982 with the successful entry of the Jaguar XJS into the European Touring Car Championship, chalking up a number of wins that year. The relationship continued and by 1988, TWR-Jaguar had taken its first Le Mans victory in a V12-powered XJR-9. Further success followed with a Le Mans win in 1990.
Flash Racing then rebranded as Polestar in 2005 when Volvo got involved.
That lead chap that formed the 'todays' Polestar was a boggo car tuner for many brands of cars, much like Shark was.....Funny that.....
They're absolutely no different from today's Volvo tuning experts outside of Polestar, only they have the Polestar/Volvo brand and can charge an insane amount as a result.
Motorolas top phone - £500
Apples top phone - £1200
Same hardware inside only one rocks an Apple logo which warrants another £700 - Much like the Polestar badge, it's all in the marketing
