Quote:
Originally Posted by FunkyMelon
As an electronics engineer/embedded software engineer myself, yes, I do now how long it takes to write software....All of the software effort is built into the overall cost of the development of the car.
There is no recouping when reprogramming units etc as in an ideal world, they wouldn't go wrong and need reprogramming, unless of course they've taken a leave out of Steve Job' book with planned obsolescence.
The price they set is for profit and only profit at this stage.
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Maybe true, but it also costs money to keep that software available to dealers (admittedly not much) but everything has a cost.