Not much choice for us really as we were looking for a car in stock with a dealer for quick delivery. The XC90 had just arrived and had winter pack with heated screen. Probably wouldn't have specc'd it, but will be handy when/if needed, think the heated steering will get some use with my wife.
Never really felt the need for HUD, had it in courtesy cars and thought it a bit gimmicky for a car. Now if it had a missile "lock-on" mode, that would be another matter
