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Volvo Car Press Releases A selection of press releases from The Volvo Car Corporation |
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A Volvo Moment: Asleep behind the wheelViews : 1597 Replies : 8Users Viewing This Thread : |
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Apr 14th, 2017, 06:10 | #1 |
Club Director
Last Online: Apr 22nd, 2024 17:25
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Location: From Neath, now London
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A Volvo Moment: Asleep behind the wheel
In the 1950s, it was a selling point if a car was convertible for sleeping purposes, and this advantage would be highlighted in advertising. Hotel rooms were expensive, and if a business traveller or a family on holiday could sleep in their car they could make big savings. ‘The PV544 is just as comfortable to sleep in as it is to drive,’ said a Swedish advertising film from 1958 - to name but one example.
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Apr 14th, 2017, 07:21 | #2 |
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And here I thought the Austin Maxi was the first to advertise this....
I remember many moons ago, when in the RAF, I had a Morris 1000 Traveller, and, doing a favour for a mate, agreeing to hand his bedding in for him as he'd had an early start on leave, I had this pile of bedding in the back of the car. When I picked up my girlfriend later in the day, I had quite a bit of explaining to do - those days were not as 'relaxed and free' as in later years!
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Just my opinion, please don't shoot me if it doesn't match yours! 2011 C70 D3 (now sold)and JZR 3 wheeler |
Apr 15th, 2017, 06:24 | #3 |
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Ithink your both right. i might be wrong, someone will put me right.
was one of the top volvo guys an ex british motor com, (b.m.c). designer. or the other way around. |
Apr 15th, 2017, 17:25 | #4 |
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I want one of those blankets .
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Apr 15th, 2017, 23:24 | #5 |
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Last Online: Jul 26th, 2021 21:24
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Sleeping in a 2 doors coupé. Priceless
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Several Volvo Repair Videos https://www.youtube.com/playlist?lis...ECTts0FSVSOT_c |
Apr 21st, 2017, 08:42 | #6 |
VOC Member
Last Online: Mar 18th, 2024 12:17
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Location: Henley on Thames
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Well I never knew that!
One of the reasons I love my 940 is that you can fit a single orthopaedic mattress in the estate with the back seats down (tin tent) and take very cheap holidays, no need for tents! Stay at a campsite (park in the shade for sleeping) if you need shower facilities and off you go in the morning, no tent to put up or take down! No doubt you can fit a whole single mattress in the back of a 200 or 700 estate as well!
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[IMG]Volvo2 by Strider'swoman, on Flickr[/IMG] Current '96 945 2.3 lpt - Aurigas, tailgate spoiler, sports grille, lpg fuelled Previous '88 764 TD, '92 945 TD, '88 745, '81 244 DL |
Apr 21st, 2017, 15:33 | #7 |
Grumpy Pond Dweller
Last Online: Mar 12th, 2024 15:01
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No room for that in my V40!
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2022 '72 XC40 B4 Ultimate Dark. Sage Green, Blonde Interior. Google Maps. ex V90, S60x2, V40 + loads of other mnfrs. over the years .................................................. .. I thought that growing old would take a little longer |
Apr 23rd, 2017, 10:26 | #8 |
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Last Online: Jan 24th, 2022 17:08
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one pillow for two people? mmmmh
and yes, I want a few of this blankets tooooooooooooooo thank you Bob regards, Kay |
Apr 23rd, 2017, 20:18 | #9 |
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In the 1950's and '60's Harold Radford Coachbuilders of Hammersmith specialised in conversions on Rolls-Royce and Bentley cars. They basically took a saloon and made it into a hatchback or estate and fitted all manner of special fitments. The rear seats were specially designed for conversion to a double bed. They also fitted washbasins and gentlemen's grooming accoutrements, spirit flasks and cut crystal glasses, smoking accessories,writing instruments and pads, picnic table and stools that folded away in the boot and fishing rod cases under the sills alongside the chassis. Fitted gun cases could be ordered from a list of over 40 accessories that any self respecting sporting gentleman could wish for or possibly need.
Everything was of course to the highest quality and all fitted into specially designed cases that fitted under the seats and in the door panels, in fact anywhere there was room to fit anything in. By the mid sixties they were carrying out Radford conversions on the original Mini and possibly some other BMC models.
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2001 V40 2.0lt Sport lux - Daily Driver. 174k miles. 2003 C70 2.4 GT Convertible - Garage Queen. 65k miles. http://www.neptuno6benagil.com |
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