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Fredrik Arp, Volvo CEO, on BloombergTV

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Old Aug 5th, 2006, 18:42   #1
cootuk
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Default Fredrik Arp, Volvo CEO, on BloombergTV

'For the Record' on Bloomberg TV featured Fredrik Arp, the new CEO of Volvo.
I'm not sure how often this is repeated so check your program schedules.

Generally he sees the C30 as introducing younger people to Volvos.
Volvo will continue to target the premium market.

Ford will be creating a new centre for alternative fuel in Sweden so that Volvo can target new designs for the european market and fuels.

Volvo will team with Ford's Chinese partner to build S40s in China for the local market. Not sure yet if they will also export as large local demand.

Volvo will start selling into India. No plans to build there as Indians don't yet see the car as a status symbol.
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